Budgeting & Cash Flow

Guide

Understand your cash flow, not just your profit

Learn why a profitable business can still run out of money, and how to watch for it.

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  1. Separate the two ideas clearly

    Profit counts an invoice the moment it's issued. Cash flow only counts it once the money actually lands. That gap is where trouble hides.

  2. Map out when money actually moves

    List when big regular costs leave your account and when payments typically arrive. Look for the gap where outgoings might outpace incomings.

  3. Watch your accounts receivable

    Money you're owed but haven't collected is profit that isn't yet cash. The longer invoices sit unpaid, the more this gap widens.

  4. Check cash position weekly during tight periods

    A monthly check is fine when things are stable. During a slow season or after a big expense, check weekly so you spot a problem while there's still time to act.

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